Tag: Fan Base

Live Performance Music Entrepreneurship

Why Every Musician Should Be Playing More House Concerts

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While the dream of many aspiring musicians may be playing a packed stadium, getting to that point is a lengthy process, and playing any official venue, even a small one, has countless other expenses and challenges built in, one of the many reasons a house concert can seem so appealing. Guest post from the ReverbNation Blog […]

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Music Entrepreneurship Music Marketing Music Technology

YouTube Adds Restrictions To External Links In Videos

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YouTube no longer allows creators to add external links unless they are part of its official YouTube Partner program. The change, apparently made to curb outward linking abuse, is a blow to musicians just starting to build their channel following. It also affects creators who prefer to have no ads on their channel, or who […]

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Live Performance Music Marketing Music Technology

How College Students Discover and Consume Music

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College is where we form lifelong listening habits, so the battle for collegiate ears is an important one. Yesterday, Spotify announced a premium bundle with Hulu for students at just $4.99 to drive sign-ups. Allison Ullrich, Manager, College & Lifestyle Marketing at The Orchard shares key insights into the listening habits of this key demographic. Guest Post […]

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Music Business Music Entrepreneurship Music Marketing

3 Pillars Of A Successful Artist Brand

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While some artists may be uncomfortable with the notion, an artist is a brand whether they like it or not. Outlined here are the three main pillars which can make or break the success of any given artist’s brand. Guest post by Bobby Owsinski of Music 3.0 One of the problems with the process of developing an artist […]

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Live Performance Music Business

How To Make A Good Show A Great One

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Once you’ve been playing shows for awhile and have begun to see some real success and interest form your audience, it’s time to consider stepping it up and moving to the next level. Here we look at some ways in which you can transform your good live show into something great. You and your band […]

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Music Entrepreneurship Music Marketing Music Technology

Instagram Adds “Go LIVE With A Friend” And It’s Perfect For Direct Artist To Fan Engagement

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Instagram has added the ability to add a guest to a live stream; and it provides the perfect free platform for direct artist to fan engagement. “Go LIVE With A Friend” launches today for some and will rollout globally to all Instagram users in the coming months.  Instagram had added “Go LIVE With A Friend.” […]

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Music Entrepreneurship Music Marketing Music Technology

Great Instagram Practices For Indie Artists

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While the importance of Instagram can be elusive or confusing for some, the platform relevance in the music industry is undeniable. Using the platform effectively can be a challenge for many indie artists, so we here look at some of the best practices to employ in order to get the most out of the platform. […]

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Live Performance Music Business Music Entrepreneurship Music Marketing Music Technology

New Music Degrees and Certificates at CCA

This past Friday, August 25, 2017 was an extraordinary day. This day marked my 2nd anniversary working at the Community College of Aurora in Aurora, CO. On this day, our esteemed Curriculum Committee approved my first two Music and Entertainment Entrepreneurship Program CTE Certificates and A.A.S. Degrees: Music and Entertainment Entrepreneurship Program (MEE) Initial Certificates […]

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Music Entrepreneurship Music Marketing Music Technology

Key Principles To Viral Videos

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It’s the dream of every artist to have a video that (for the right reasons) goes viral, and while it’s difficult to take any action that will ensure this happens, there are at least several widely accepted principles on how to make it that much more likely. Guest post by Bobby Owsinski of Music 3.0 Everyone would love […]

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